Helping Athletes Train the Strongest Part of Their Game — Their Mind
About Mind4Sport
Every athlete trains their body — but not every athlete trains their mind.
And yet, it’s your mindset that often decides whether you step up under pressure… or step back.
At Mind4Sport, I specialise in helping athletes turn mental challenges into mental strengths. Whether it’s nerves before a competition, difficulty staying focused, or frustration with inconsistent performance, I provide tools and strategies that work — in training, and when it matters most.
I’ve worked with riders in packed championship arenas, golfers lining up the winning putt, and young athletes just learning how to manage competition nerves. Across sports, the goal is always the same: calm confidence, sharp focus, and consistent performance.
Who I Am
I’m Gary, founder of Mind4Sport — a Master Practitioner of NLP, certified Hypnotist, and experienced sports mindset coach.
For over a decade, I’ve helped athletes from grassroots to elite levels break through mental barriers, sharpen their focus, and deliver their best performances under pressure.
I’ve coached at everything from local club events to national championships and high-stakes international arenas. Whether it’s guiding a young rider through their first big show or helping a seasoned competitor chase a personal best, my approach is always the same: practical, proven mental training that works in the real world.
For two years, I was engaged by Equine Canada to provide mindset support — primarily for a Para Dressage rider, but also for other team members during major events. In 2014, a health scare briefly paused that chapter, but it didn’t stop me. Since then, I’ve continued to work with both Para Dressage and able-bodied riders, as well as athletes from many other sports.
As a member of The Chartered Association of Sport and Exercise Sciences (CASES), I stay at the cutting edge of sport performance science — ensuring my clients get the latest, most effective tools for success.
I am also a registered Hypnotherapist member of the General Hypnotherapy Register and I am constantly looking to update my skills, undertaking training opportunities using multiple sources.
My Approach
I don’t believe in one-size-fits-all. Every athlete’s mental game is different, which is why we’ll work together to:
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Understand your unique challenges — nerves, focus, confidence, or consistency
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Tailor your training using tools from sports psychology, NLP, and hypnosis
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Build routines you can trust so you perform at your best under pressure
I won’t give you motivational fluff or generic advice — you’ll leave every session with simple, effective techniques you can use immediately.
Why I Do This
I’ve seen far too many athletes put in the physical work, only to fall short because their mind wasn’t ready. Watching talented people walk away frustrated is what drives me to do this work.
Helping someone step into the arena, court, or pitch feeling calm, focused, and confident — and then watching them deliver — that’s the best feeling in the world.
Who I Work With
- Young athletes developing their competitive edge
- Para-Dressage Athletes
- Amateur and club-level competitors chasing breakthroughs
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Elite performers looking for that extra 1% in their game